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'Business Communication' Category


Like most organizations in this tough economy, yours is one with challenging issues that aren’t going to go away on their own. You’re going to have to take real action - something purposeful and programmed to let everyone know you mean change - large scale (like a new corporate strategic focus) or more localized […]

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The method by which communications are dealt with and messages are exchanged within the business is crucial to the efficiency of the organisation.
If communication is faulty, late, and unclear or office politics are allowed to get in the way, then the ultimate loser is the business.
There is an old adage that I have come […]

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You’ve hired a Virtual Assistant and you have a great plan of action - great! Now all you need to do is hand the work over to your Virtual Assistant. How you communicate with your VA at the beginning of a project and throughout that project can have a big effect on how productive […]

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Writing sales letters can be more challenging than you think. There are certain formats to be followed, or you can risk tricking your potential customers into thinking that you are a disorganized bully who does not know what he or she is writing about. There is a certain respectful writing style that has to […]

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Emotions. We all have them. And as marketers we’re all taught that you have to appeal to your prospect’s emotions in order to get your most-wanted response. When you’re selling B2C products like health supplements and consumer newsletters, this is absolutely the true. But in the B2B world, it’s not quite so simple. Here’s […]

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I recently went to see the play Copenhagen, by Michael Frayn. This Tony Award-winning play stages the meeting between two Nobel laureates to discuss their role in the development of the atomic bomb. They brilliantly reveal how their actions and interactions with others were driven by their beliefs about the world.
While some communication training […]

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Voice Over Internet Protocol (VOIP) is changing the way that we look at phone service. The relatively new technology is quickly becoming the norm in many homes across the world. But a variety of VOIP considerations should be explored before you take advantage of the technology.
It allows a caller to make long distance calls […]

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Canadians are increasingly part of a global world. Canada itself is a fascinating mix of different cultures and ethnic backgrounds. This diversity brings a richness that offers opportunities for both occupational and personal growth. It also brings substantial challenges, particularly as it relates to communication. Everything changes when you work with someone from a […]

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One question that people have once they have a list whether that be past customers, newsletter subscribers, or leads is how often they should be contacting them.
There’s really no hard and fast answer to this question, but I can tell you that most people are so afraid of contacting their subscribers too often and […]

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So, how do you rate as a manager?
Do your employees and coworkers come to you freely for instruction and clarification or even with new ideas? Do you feel that your direction is carried out clearly and efficiently or do you have to bang your head against the wall to get your point across?
We all […]

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