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'Tradeshows & Exibitions' Category


Designing the timetable for a workshop, conference, roadshow or seminar when you have never done such a thing before may seem like juggling jelly but you can take some tips from the professionals and make your event a real success.
There is nothing too technical about designing a timetable for a half-day or one-day event. […]

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It was their company’s first ever breakfast seminar. Sally Thompson had never designed a seminar before. She knew the start time, the finish time and had a list of presentations that had to be made but could she make it fit?
Remember that, for maximum impact, each hour of an event should be divided equally […]

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Although it was flattering to receive an invitation to speak on his specialist subject, David Johnson had never presented to a large audience before. He was nervous, not only about the reception his ideas would receive but also about his under-developed presentation skills. The invitation provided him with no help on either topic and […]

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We’re running a conference in three months”, said the CEO, “Find me a really good venue and make sure we don’t break the bank”. So, in around twenty words, you’ve been promoted (or demoted) to Event Manager. You may have little or no experience in this field and training is definitely on-the-job and it […]

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Ted, Alice, Pete and Rita are all attending the same seminar. They all expect to learn something, after all that’s why they are there. Trouble is they each have very individual and different ways of learning, so this seminar had better take this into account or some of them may come away disappointed.
Ted had […]

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A trade show, also known as a merchandise show or market week, is an exhibition or a business gathering organized by companies that showcase and demonstrate their new products and services and also their latest offerings. Trade shows also provide opportunities for companies to meet their customers, to learn new trends and to identify […]

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Rita Davenport had been given a free hand to design and manage an exhibition stand for her company. The Marketing Director had briefed her extensively on the overall idea and left her with an open brief to produce something that would attract customers, dealers and the trade press. Rita walked out of the meeting […]

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Frank Richards is a Business Management Consultant who specializes in Service Level Agreements. Last month he ran four seminars in major Australian cities but he’s finding that the ticket money does not cover his costs.
In these days of instant payment you would believe that the problem of unpaid registration fees is a negligible issue. […]

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It’s true! Ask any delegate whether they got their joining instructions and they’ll look at you blankly. If you explain that we sent you a letter describing the event and how to get here; a small glimmer of light starts to burn. This piece of event jargon is one of the few technical terms […]

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Running a conference, a seminar or a workshop can be great fun. The day of the event is guaranteed to be a hive of activity with all of the arrangements coming together over those few hours. Problems will arise and be solved in one way or another and the delegates will leave in various […]

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