Try to imagine a world without Walt Disney. A world without his magic, optimism and childlike fantasy. Walt Disney pioneered the fields of animation, and transformed the entertainment world. He did more to touch the hearts, minds, and emotions of millions of Americans than any other person in the past century. read full article »

What is customer relationship management? read full article »

What is CRM?
CRM, or Customer Relationship Management, can be defined as a software program, business strategy, or internet system that helps a business manage and organize its customer database. This includes contacting customers more efficiently, keeping leads hot, aiding in workplace effectiveness, and generally improving customer service and business relationships. read full article »

Conference calls come in handy for most businesses and in this day and age they are not overly expensive either! So could conference calling be for you? read full article »

Sales force automation, or SFA, is a term that refers at its most basic to automating critical sales functions like lead and account management. Sales force automation uses software to automate sales tasks like order processing, lead generation, information sharing, contact management, customer management, and employee evaluation. read full article »

Lead management refers to the process by which a lead is created, qualified, analyzed, and distributed to sales and marketing divisions. Lead management is one if the most critical aspects in the success of sales; as such, best practices have been established for handling and converting leads into satisfied customers. read full article »

What is Data Quality Management?
Data quality management is the process of tracking and analyzing the data in customer and business accounts, ensuring it’s accurate and up-to-date. This includes periodic updates and cleaning, pruning data for old and outdated information, analyzing data fields, and ensuring all personnel have reliable data they can count on for lead management, integration, and much more. Data quality management typically follows the structure outlined below: read full article »

You know those instances when you head to the grocery store to buy a specific number of things but instead end up spending a lot more than you expected on things that you had no plans of getting? read full article »

Nobody much likes performance evaluation systems. Managers find them unworkable and uncomfortable. Workers dread them. And many experts think we should scrap them altogether. read full article »

Mobile CRM is on the rise in the world of CRM and demand is growing as companies and employees are demanding access to crucial information in real time. Allowing for a more versatile, mobile workforce and faster access to information, mobile CRM is here to stay. Here are the top ten reasons your company should consider implementing a mobile CRM system. read full article »